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How to Send High Five on Peloton

The search results were not specific enough so I thought I would write this out. In order to send a high five to a person on Peloton you need to tap directly on their face. Tap anywhere else and it won’t work. Apply directly to the forehead. Apply directly to the forehead. Apply directly to the forehead.   No tags for this post.

One Way You Can Help: COVID-19 Testing Sites

This pandemic has caused so much hurt, but it has also brought out so much heroism, so much love and beauty and care and compassion. Everyone seems to be looking for a way to help. Well, here is just one way more. It has been hard to cut through all the news, there has been so much, to find good information. Luckily there have been some major efforts behind reporting COVID-19 cases. However, one thing lacking in the United States has been comprehensive listing of testing sites. If you have time, I would really appreciate your help. I have put together a site called COVID Testing Sites that intends to build as comprehensive a list as possible of COVID-19 testing sites in the United States. I have already funded the collection of the first 200+ testing sites,...

A New Journey Awaits – Moving from Moz to System1

It is with crazy mixed emotions that I let folks know that today is my last full-time day at Moz. I joined Moz back in 2015 after working 10 years with Virante (now Hive Digital). As Principal Search Scientist, I saw a bright future of research, proof of concept development, and evangelization of both Moz and SEO in general. I was able to accomplish much of that with the help of some amazing people at Moz – from Rand and Sarah to my bosses Adam, Rob and Rob – from my fellow SMEs Britney, Dr. Pete and Miriam, to engineering leadership and staff (Shawn, Scott, Kshitij, Ben, Chas, Brian, Neil, David, Evan and Tony and so many many more) – from Felicia and Brittani and Mallari and Christina and Rebecca the list just goes on and on. And I hope to...

Bad Faith: GOP, Impeachment and Simple Statistics

Bad Faith: GOP, Impeachment and Simple Statistics

Ostensibly, the purpose of public impeachment hearings is to collect testimony from witnesses to determine whether the President has committed impeachable offenses.  Unfortunately, these types of public affairs tend to become political theater, as individuals from both parties try to grandstand rather than conduct a proper investigation. Once again, legislators have come under attack for grandstanding rather than properly questioning the witnesses. But is this a fair characterization of the Republican representations? Well, luckily we can use some fairly simple statistics to compare the behavior of the Democrat and Republican representatives in order to determine whether one is acting in bad faith. If the goal of the hearings is to extract testimony from...

Google Cache Banking Accounts

It appears that Google has decided to jump into the banking account game. I am guessing that I will receive some form of communication from Google to hand over this site given its name. The Google Cache started off as a protest site regarding the use of a “Cache” in search results. To this day, I still hold to the principle that “Caching” should be opt-in while “Indexing” should be opt-out. Nevertheless, over the years I have transitioned this into a place of discussion regarding the SEO industry and my research. Rather than offer commentary at this point, I will just point to a number of news articles on the subject matter as details unfold: Nov 13, 2019 Google is getting into banking with the search giant set to offer...

SEMRush Employee Doubles Down on Bizarre, Misleading Link Data

I’d normally let this kind of thing slide, but my integrity has been impugned (Olga Andrienko has accused me of “yellow press type headlines and incorrect data” in her comment on the original post) so I feel obligated to respond. First, let me start by why I used the words “bizarre” and “misleading” and why I stand by them. To be clear, my original post said explicitly that I did not think SEMRush was falsifying data and “I do not think SEMRush is intentionally inflating their numbers“. What makes SEMRush’s Data Bizarre? In SEMRush’s IP reports, they will display all the IP addresses that link to you… [click image for larger picture] However, when you click on the domain number (in this case...

SEMRush IP Link Data Bizarre, Misleading

Disclaimer: I am Russ Jones and I work for Moz, which is a competitor of SEMRush. These are my opinions and do not represent those of Moz. That being said, the data speaks for itself. A response from a SEMRush employee, although not speaking officially, is below. I must admit that I was taken aback when Matthew Woodward’s recent Best Backlink Checker analysis came back so heavily in favor of SEMRush. I knew Matthew did good work and took this project seriously, vetting each provider to the best of his and his teams’ ability given the data they were provided, but it just didn’t mesh with the comparisons I run daily and weekly against Moz’s competitors. (I have spoken with Matthew about this issue and he is currently investigating...