Code Name Gatineau: Microsoft’s New Free Analytics
Story Confirmed By Microsoft Employee Ian Thomas
It appears that Microsoft Adcenter and Adlabs will soon be entering the world of Free Analytics Tools. Much like the heralded Google Analytics, Microsoft appears to be working on a project of its own, code named Gatineau.
While it does not appear that Windows Live logins are working at this time, you can find a Sign In page. Currently, you are automatically logged out when attempting to get access. There is a page in the interim that comes up…
Little is known about gatineau at this point. It is noted that it is code named Gatineau after the city in Canada where DeepMetrix was based.
If anyone has actually gotten to take a look at it, please let us know!
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Nice find guys! I haven’t seen mention any mention of this on the forums yet. I just submitted this to Digg, and will definitely be blogging about it later on tonight 😉
There is hope still for Microsoft. With the new live search and this much needed analytics toiols..seems like they’re finally ready to re-capture lost ground.
Rumbled!
Yes, this is an early alpha of our forthcoming web analytics product. For more information, see here:
http://www.liesdamnedlies.com/2007/01/the_rumors_are_.html
Ian Thomas
Microsoft
Interesting… good to see the range of Live products coming together 🙂
Hi,
It is really interesting to see the competition in web analytics segment. It is good situation for end users. But from strategic prospect Microsoft is just following that Google is doing. Microsoft is not as innovation as Google.
You could find a review on Gatineau implementation at
http://www.analytics20.org/tools/microsoft-gatineu-review-first-part/
with regards to privacy concerns on personal information
http://www.analytics20.org/web-analytics/the-importance-of-a-good-information-source/
Cheers,