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New Link Atrophy Diagnosis Tool

Hey folks, I am going to do my best to keep these SEO tools rolling out this week in advance of Pubcon Dallas, where I will be giving a solo session on advanced white hat techniques. The latest tool is a link atrophy diagnostic tool. Link Atrophy is the rate at which links you acquire disappear. If your site depends on links that quickly come and go, Google may not have ample time to index, identify and attribute links towards your PageRank and ultimately your authority.

Considering growing beliefs among SEO’s that the longevity of a link’s presence increases its value to the target page, it becomes increasingly important that you rely on permanent link placements unlike some techniques (press releases, for example) that only generate temporary links. The tool can either look at a list of links you provide, or use the SEOMoz Top Links tool to scrape the top 100 links.

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